Saw IV is the third Saw movie in a row to top the box office charts at Halloween and surprisingly despite a much quieter campaign than previous years, the fourth installment in the franchise barely lost any of it’s huge audience.
Saw IV has taken $32.1 million for the weekend, which is slightly less than the $33.6 million for Saw III but slightly higher than the $31.7 million for Saw II.
Basically, the movie is a success and is still easily hitting it’s genre demographic who just keep coming back for this series and are happy to see it continue. Saw is a rare prodigy in the horror genre and it’s no wonder it scares the competition away at this time of the year.
The lack of new releases and the lack of strong hold-overs has played a part in this weekend being the lowest attended Halloween of this Millenium.
At second place was the Steve Carell comedy Dan in Real Life which took home an estimated $12.1 million, a rare money maker on the Halloween weekend, and whoever scheduled that movie here should be given kudo’s for that, because it did find the alternative audience to Saw.
With terrible reviews, 30 Days of Night dropped 58% and has now grossed $27.3 million in ten days, whilst The Game Plan continues to make money, $77.1 million in it’s fifth week.
Saw IV’s reign at the top won’t last for long though. Industry insiders believe next weekend could see both American Gangster and Bee Movie top $40 million each, which is a great rarity these days. I’m skeptical but we shall see…
| 1 | Saw IV (2007) | $32.1M | $32.1M | |
| 2 | Dan in Real Life (2007) | $12.1M | $12.1M | |
| 3 | 30 Days of Night (2007) | $6.7M | $27.3M | |
| 4 | The Game Plan (2007) | $6.26M | $77.1M | |
| 5 | Why Did I Get Married? (2007) | $5.74M | $47.3M | |
| 6 | Michael Clayton (2007) | $5.03M | $28.8M | |
| 7 | Gone Baby Gone (2007) | $3.9M | $11.3M | |
| 8 | The Comebacks (2007) | $3.45M | $10M | |
| 9 | We Own the Night (2007) | $3.4M | $25.1M | |
| 10 | The Nightmare Before Christmas (1993) | $3.35M | $10M |
OPENING NEXT WEEK:
American Gangster, Bee Movie, Martian Child, Before the Devil Knows Your Dead (limited), Darfur Now (limited)
source – imdb, box office mojo
One Comment
Great for SAW. There were some folks, who really don’t know a damn thing, who were so ready to declare the torture-porn genre dead after the failure of Hostel 2.
But SAW has come along to show the cinema cesspool still has a lot of life in it. And I for one am glad. I’ve loved evey installment of the series more than the last, and while SAW 3 left some folks cold I thought it was an AWESOME morality play. Had they gone the regular route it would have been stale and repetitive. Instead SAW3 was smart and –dare I say it?– even touching. It gave SAW 4 the choice of going the same route as the first two, or the freedom to go in a new direction now that 3 set the precedent. They chose the latter. Good!
I would prefer to see Tobin Bell in all the SAW movies, but regardless of his involvement I’ll keep following the series.
The SAW franchise just keeps getting better. I hope they go all the way up to TEN!