BOX OFFICE: CLOVERFIELD off to a monster start

Posted by Matt Holmes on January 19, 2008 – 2:02 pm | 4 comments

Probably the worst titled big monster movie in history, the total Internet driven feature CLOVERFIELD took home a massive $18.25 million on Friday and should easily now go on to become the biggest January opening of all time.

cloverfield.jpg

The movie that in the summer we were all calling a big gamble, has turned out to be a great feather in the cap of Paramount. The studio are looking at a near $50 million haul over the 4 day Martin Luther King weekend if word of mouth can travel past those who have tracked the film closely and saw it opening day.

Although it’s been terrifically received by most on the web, it will be interesting to see if there is a backlash over the shaky style of the picture and whether the average movie fan enjoyed it enough to recommend it to their friends and family.

Surprisingly the Katherine Heigl romantic comedy 27 DRESSES has also impressed with a $8.65 opening day taking which could result in as much as $25 million for the weekend which is a great achievement for the actress in her first leading role and was no doubt helped by the KNOCKED UP fanbase and the fact it was up against such a male driven movie.

The other female centric movie MAD MONEY looks to have been a been a big failure as Overture’s first film. A poor $2.25 million opening day will probably end the weekend with less than $10 million.

Some facts & figures…

ALL-TIME TOP 5 JANUARY 3-DAY WEEKENDS
1. CLOVERFIELD (2007) – $48M (early estimates)
2. STAR WARS – SPECIAL EDITION RE-RELEASE (1997) – $35.9M
3. BLACK HAWK DOWN (2002) – $28.6M
4. BIG MOMMA’S HOUSE 2 (2006) – $27.73M
5. ALONG CAME POLLY (2004) – $27.72M

CREATURE FEATURE OPENING WEEKENDS
1. THE LOST WORLD: JURASSIC PARK (1997) – $72.1M
2. JURASSIC PARK III (2001) – $50.3M
3. KING KONG (2005) – $50.1M
4. JURASSIC PARK (1993) – $47M
5. CLOVERFIELD (2007) – $48M (early estimates)
6. GODZILLA (1998) – $44M

Thoughts from any of you who have seen it? (without spoilers if possible).

source – slash film, box office mojo

4 Comments

JaySmack on January 19, 2008 at 5:07 pm

Great, now can we FINALLY stop talking about this @%#!% film already! Sheesh, if I NEVER hear another word about this flick I won’t miss it!

cambion on January 19, 2008 at 10:10 pm

I figured this would be huge, but I’m still not convinced it was the internet buzz that really got people into the theater.

ALK on January 20, 2008 at 1:00 am

I’m going to puke. This movie is garbage. I’m anticipating that it die a terrible death after one week of performance…
people are seeing it ASAP for the hype and omg “whats it about” but once the ignorant people see it and become genuinely dissapointed by the end of the movie, they’ll come to their senses and put this big piece of shit to sleep.

Ray on January 20, 2008 at 6:41 pm

This movie was awesome. Unbelievably better than I imagined it could ever be.

I wonder, though, if the 9/11 emotions on which it plays will affect its perceptions outside of the States. Here, it is getting rave receptions around the country from audiences, but I think much of that is residual catharsis from 9/11, something that other countries may not relate to as well.

Just a thought.

http://www.therecshow.com

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